Moissanite Fire
Moissanite Fire

14th Anniversary

Fiery designs you will love are 20% to 60% off!

Top Rated Styles
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Catch up on your favorite shows and explore recently aired products when it’s convenient for you!

Moissanite Fire Rings
Find gorgeous rings with unbelievable sparkle!  

Moissanite Fire Necklaces
Find stand-out styles perfect for you!

Top Rated Moissanite Fire
Find your fire with timeless and brilliant styles!

Fall Trends

2024 Fall Trends

Step into fall with the latest trends for
your jewelry box!

Shop Trends

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Livestreaming

JTVextra™ gives you instant access to new jewelry styles and
streaming-only deals. Tune in to shop and get social with us!

Tenniscore Trend
Sporty, stylish, and preppy designs 

Fall Floral Jewelry
Brighten up your fall wardrobe with floral motifs

Earn 3X JTV Rewards on Invicta
Place Invicta orders with your JTV Preferred Account Credit Card and earn 6% back in Brilliant Cash from 9/3-9/30! Get Details.

Earn 4% in Brilliant Cash

When you place Artisan Collection of Bali orders using your JTV Preferred Account Credit Card!*
09/12/2024-09/18/2024

*Purchases subject to credit approval. 4% is in lieu of standard 2% in Brilliant Cash. See JTV Rewards Program Terms and Conditions for details on earning and redeeming rewards.

Elongated Earrings
Create movement, add length, and make a statement! 

Men's Accessories
Minimalist chains and statement bracelets for him. 

Essential Chains
Add the perfect, versatile piece to your jewelry collection!

Artisan Collection of Bali
Artisan Collection of Bali

From the islands of Bali to your personal jewelry wardrobe, this stunning collection blends Bali’s vibrant cultural and artistic heritage into designs you love for a lifetime.

SHOP THE COLLECTION

Shop Incredible Gemstone Deals

We're bringing you new markdowns on our vast array of gemstones!

Jewelry Making On Sale

JTV is your one-stop shop with all the tools and materials you need to make your own jewelry.

JTVAuctions is Live 24/7

Win the deal of a lifetime with JTVAuctions.
The fun is just getting started!

Not So Subtle Pearls
A twist on this timeless staple, this collection highlights the versatility and uniqueness of pearl jewelry.

Handbags
Elevate your style with fashionable clutches, wallets and handbags from top designers. 

Stackable Bracelets
We've made it easy to build your perfect bracelet stack with these amazing styles you can mix and match. 

Sweepstakes

Enter JTV's 30th Anniversary Sweepstakes

Join in for a chance to win $10,000 in JTV Brilliant Cash™ or even a vacation to breathtaking Italy

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JTV Jewelry: Discover your Jewelry Love!

JTV (Jewelry Television) is your premier shopping destination for jewelry, featuring rings, earrings, necklaces, bracelets and watches you love at the prices you love even more. From simple and subtle styles to bold and beautiful looks, with everything from classic fashion to the latest jewelry trends. JTV has exclusive jewelry brands you will love, such as Bella Luce Jewelry and Southwest Style Jewelry. JTV also features deep discounts on clearance jewelry you can find online.

Rings

Celebrate yourself everyday with rings that make you feel beautiful. From diamond rings to moissanite rings, opal rings, morganite rings and amethyst rings, you have your pick with JTV's selection of stunning jewelry.

Earrings

Whether you prefer dangle earrings, gold hoop earrings or stud earrings, JTV has elegant and fashionable earrings to complete your wardrobe. If you're going out or need something for everyday wear, JTV has the earrings and earring sets you will love!

Gemstones

JTV is also your source for exotic and unique gemstones for your gem collection, offering loose gems at prices you can't miss. From rubies and emeralds to sapphires and beyond, discover great gemstone discounts on your favorite gems!