Chip Smith is the Chief Marketing Officer for JTV and is responsible for the planning, development and execution of JTV’s marketing and advertising initiatives, including digital marketing.
Chip brings over 30 years of marketing experience to the role and over 20 years of interactive marketing expertise with Fortune 500 and start-up organizations. He launched his career in the B2C (Business-to-Client) transportation space with Ryder System, gained valuable B2B (Business-to-Business) experience with Johnson Controls and developed deep interactive marketing expertise growing Monster.com. Smith also gained significant retail experience guiding Sears Appliances and Home Services through turbulent times.
Chip earned a Bachelor of Science in Finance and a Master of Business Administration in Marketing and Finance from the University of Tennessee. After honing his career in Miami, Atlanta, New York, Houston and Chicago, Chip is thrilled to be leading the marketing function for JTV in his home state of Tennessee.