Search Engine Optimization Specialist

Job Summary:

The Search Engine Optimization Specialist works as part of the Site Operations team who is the champion for the customers visiting the site and handles the day-to-day execution of customer experience and sales performance on JTV sites. The Search Engine Optimization Specialist focuses on managing the visibility of JTV site in Google and other search engines.

Responsibilities and Accountabilities:

• Increase SEO traffic on a year-over-year basis
• Perform regular SEO site audits to ensure best practice SEO techniques are being adhered to• Update on page content across site to improve natural search click through.• Coordinate with cross-functional teams to enhance and promote the utilization of effective SEO practices on the site.• Produce reports on SEO performance• Monitor keyword ranking performance• Identify and Analyze incremental traffic opportunities• Coordinate with project resources on SEO related projects• Benchmark and monitor competitor performance and activities• Maintain JTV.com and other JTV sites in Webmaster Tools• Maintain Robots.txt• Deprecate expired pages in an SEO-friendly way• Uses site analytics and SEO to improve content readership and help drive the content planning and development.• Defines business requirements for SEO features in identified projects.• Power user in the business tools focused on JTV sites.• Works to improve the presentation of JTV sites through content including informational and key word rich content.

Basic Qualifications & Education

• Knowledge of HTML, CSS and experience with popular content management systems
• 2 years experience in SEO
• Ability to manage multiple projects in a fast-paced, deadline-driven environment
• Writing for the web
• Four year college degree or equivalent experience
• Proficient in MS Office and internet skills
• Strong communication and interpersonal skills

Please send interest and resumes to:

Halie Sharpe

Email: halie.sharpe@jtv.com

JTV on Google+
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